Our Story
What we are all about. How we got started. Why we do what we do.
The Perfumers
LabHouse was founded by perfumers Miriam Shechet and Macaul Neenan, driven by their fascination for all things fragrant.
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Meet Macaul - a self-taught perfumer who discovered his passion for fragrance while studying chemistry at the University of Hampshire. While all of his friends were out partying, he was practicing his formulation skills in his parent's basement, tinkering with essential oils and concocting horrendous smelling elixirs (at least in the beginning). After graduation, he went on to become an in-house perfumer for a multinational candle company. Fast forward 7 years, he co-founded Labhouse with Miriam to compose unique fine fragrances that are not stifled by the typical formulation budgets of the perfume industry.
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Meet Miriam - a dedicated perfumer who combines creativity with scientific knowledge, also holding a chemistry degree from the University of North Carolina Asheville. She started her career at Procter & Gamble as their site odor coordinator, where she refined her expertise in fragrance evaluation. Taking a daring step, she poured everything she had into Labhouse, where she enjoys challenging the norms of traditional perfumery. With a focus on out-of-the-box fragrance concepts , Miriam crafts enchanting scents that turn heads and get people saying "You smell so good, what are you wearing?!"
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At Labhouse, all of the fragrances are created in-house. Nothing is outsourced. This allows for the use of more precious *ahem* expensive ingredients to be used...ensuring that time and effort goes into crafting exceptional formulas, cheesy perfume commercials not included.
The Name "LabHouse"
The first "laboratory" started in a basement in Dover, NH. The name LabHouse just came naturally...
A Signature Formulation Style
Early on we developed a characteristic formulation style. we loved creating bombastic fragrances that make a statement. The technique is short, simple and to the point with distinct notes. LabHouse quality means loud and long lasting.
Psst, all of our formulas are phthalate and paraben free! They are also vegan and cruelty free. We keep it clean!
The First Prototypes
The first bottles created. They were a start...
Moment of Truth
We introduced our perfumes to the world for the first time at Market Square Day in Portsmouth, NH in 2022. It was a hit! This was a sign that we were on the right track.
Evolving the Brand
We wanted the art on the bottles to be just as unique as the fragrance inside. We do not gender the fragrance but rely on the art to attract the right nose.
We Outgrew the Basement
It was time for a new place to call home.
A New Space
We moved out of the basement to a dedicated workspace in Exeter, NH. This is the current home of LabHouse Perfume!